We wanted to re-define the AXA brand, making it more modern, human and emotional and in doing so
celebrate all the great things the brand does to improve people's lives.
Our 'We're Restless for a Reason' campaign shows how, by investing in life-improving research
and by developing new products and services, AXA is striving to improve the lives of its customers.
We redefined what the ŠKODA brand stands for, shrugging off old perceptions and appealing to a younger audience.
'The Climb' launched our Driven by Something Different platform. A ŠKODA is for those who know their own minds and make their own choices in life.
This campaign helped ŠKODA to its best sales quarter in the company's history.
We proved that ŠKODA is as passionate about cycling today as it was 120 years ago when it started as a company that made bicycles. We created an online tool which matched the roads of the UK to the route of the Tour de France, enabling anyone who can ride to experience a Little Bit Of The Tour.
To show the UK what it means to be Driven By Something Different we created 'The Alternative Rich List', a sixteen page supplement bound into the famous Sunday Times Rich List. Generating fantastic PR, 'The Alternative Rich List' was filled with people who are living proof that 'rich' and 'wealthy' are two very different words.
We demonstrated how being Driven by Something Different is about knowing what matters most in life. So we showed how the new Kodiaq helps you reconnect with what matters most.
We know that everyone wants something different from their trip, so we showed how with ebookers you can create your perfect travel experience.
How do you raise awareness of a disease most people think will never affect them?
For Alzheimer's Society, we made people feel what it was like to suffer with Alzheimer's.
